tag:blogger.com,1999:blog-24112629605634425542024-03-13T23:44:38.376-07:00Philadelphia University's Business BridgeDesigning the Future of Business InnovationThe Programhttp://www.blogger.com/profile/10162282701798866518noreply@blogger.comBlogger7125tag:blogger.com,1999:blog-2411262960563442554.post-125476504781111172009-10-16T07:59:00.000-07:002009-10-16T09:56:55.595-07:00Business Bridge - My ExperienceDuring my last year in the Industrial Design program at Philadelphia University, graduation was coming quicker than I expected and before I knew it, it was decision time. <div><br /></div><div>The Business Bridge really overcame my expectations. The Industrial Design program lacked business classes and I realized the Business Bridge would be a good opportunity to learn basic business skills (business model innovation, statistics & operations, marketing, finance & accounting). </div><div><br /></div><div>The small class size promoted excellent discussions and I learned way more than I expected. There was quite an array of majors participating in the Business Bridge (interior, fashion, graphic), which expanded the classes awareness of different majors as well as educated everyone about subtle aspects of each major. We worked together to form business models, statistics and forecasts of our product or business, and determined effective ways of marketing these ideas. </div><div><br /></div><div>During the Business Bridge I learned practical business skills I could directly apply to my previous designs from my undergraduate. Overall, I gained more knowledge in 8 weeks than I thought was possible! I recommend the Business Bridge to ANY design student looking to gain business knowledge and advance their designs further than ever before.</div>John Pettyhttp://www.blogger.com/profile/07514759207851249786noreply@blogger.com1tag:blogger.com,1999:blog-2411262960563442554.post-9752255224673488272009-09-28T10:02:00.000-07:002009-09-28T12:51:32.536-07:00Bridge Alumni Matt Trigaux opens retail store<div><em style="font-style: normal; "><b><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;">Matt</span></span></b></em><b><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;"> Trigaux</span></span></b><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;"> entered the bridge program with a t-shirt company already in operation. He used the course to explore his business through consideration of his business model, financial model, customer segments, value proposition, and more. Matt provided the real world example from his entrepreneurial endeavors which provided great fodder for discussion. Recently he launched a retail store which was among many of his planned expansions prior to the course. </span></span></div><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;">Here are links to the Trickgo website and a link to follow Matt on Twitter as well as a link to the video on Matt's retail store opening. </span></span></div><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;">WEBSITE</span></span></div><div><a href="http://www.trickgo.com/"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;">http://www.trickgo.com/</span></span></a></div><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;">FOLLOW MATT ON TWITTER</span></span></div><div><a href="http://twitter.com/trickgo"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;">http://twitter.com/trickgo</span></span></a></div><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;">VIDEO ON OPENING</span></span></div><div><a href="http://www.vimeo.com/user801085"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size:medium;">http://www.vimeo.com/user801085</span></span></a></div>DEChttp://www.blogger.com/profile/16108238009350593764noreply@blogger.com0tag:blogger.com,1999:blog-2411262960563442554.post-47762601094428377452009-09-28T09:58:00.000-07:002009-09-28T10:01:09.386-07:00The Credit Crisis VisualizedData visualization is a great opportunity to mesh design and business. It utilizes design skills to communicate complex challenges, in this case business and finance. <div><br /></div><div>Check out this video by a student that explains the credit crisis through animation. <a href="http://crisisofcredit.com/">http://crisisofcredit.com/</a></div>DEChttp://www.blogger.com/profile/16108238009350593764noreply@blogger.com1tag:blogger.com,1999:blog-2411262960563442554.post-83944258664587724022009-09-28T07:31:00.000-07:002009-09-28T07:37:22.829-07:00IDEO President Speaking at Parson's on New Book: Change by Design<span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: medium;">Tim Brown, CEO of IDEO will be speaking at Parson's School of Design in NYC on September 30th, 2009 from 6-8PM</span></span><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: medium;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: medium;">Tim's new book </span></span><span class="Apple-style-span" style=" color: rgb(51, 51, 51); line-height: 21px; "><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: medium;"> </span><b><i><span class="Apple-style-span" style="font-size: medium;">Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation, </span></i></b><span class="Apple-style-span" style="font-size: medium;">is a must read for those interested in design thinking + business. </span></span></span></div><div><span class="Apple-style-span" style="color:#333333;"><span class="Apple-style-span" style=" line-height: 21px;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: medium;"><br /></span></span></span></span></div><div><span class="Apple-style-span" style="color:#333333;"><span class="Apple-style-span" style=" line-height: 21px;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: medium;">Wednesday, September 30, 2009 6:00 p.m.<br />Parsons The New School for Design<br />560 Seventh Avenue (at 40th Street)</span></span></span></span></div><div><span class="Apple-style-span" style="color:#333333;"><span class="Apple-style-span" style=" line-height: 21px;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: medium;"><br /></span></span></span></span></div><div><span class="Apple-style-span" style="color:#333333;"><span class="Apple-style-span" style=" line-height: 21px;"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: medium;">NYT Book Review of Change By Design</span></span><a href="http://www.nytimes.com/2009/09/28/arts/28iht-design28.html"><span class="Apple-style-span" style="font-family:arial;"><span class="Apple-style-span" style="font-size: medium;"> (link)</span></span></a></span></span></div>DEChttp://www.blogger.com/profile/16108238009350593764noreply@blogger.com0tag:blogger.com,1999:blog-2411262960563442554.post-51288882334083657662009-09-28T07:26:00.001-07:002009-09-28T10:11:56.977-07:00CEO Compensation<span class="Apple-style-span" style="font-family:Helvetica, serif;"><span class="Apple-style-span" style="font-size: medium;">As we have discussed, in the creation of a business model as well as financial models and business plans, the creation of value has multiple measures. Historically, large public companies compensation their executives based upon stock performance. Stock performance is, largely, speculative based upon historic performance, competition, and anticipated trends. In 2001 (dot bomb) and most recently during the housing bubble burst and related credit crisis, equity values of many of the bank and mortgage companies were illusions when compared to long term value. </span></span><div><span class="Apple-style-span" style="font-family:Helvetica, serif;"><span class="Apple-style-span" style="font-size: medium;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:Helvetica, serif;"><span class="Apple-style-span" style="font-size: medium;">In this article by the Dean of Rotman School of Business (the business school is based upon integrated/design thinking), Roger Martin argues that CEO pay should not be tied to equity as it is both an inaccurate long term measure and, given the short term personal gains to the executive, can lead to bad decisions.</span></span></div><div><span class="Apple-style-span" style="font-family:Helvetica, serif;"><span class="Apple-style-span" style="font-size: medium;"><br /></span></span></div><div><span class="Apple-style-span" style="font-family:Helvetica, serif;"><span class="Apple-style-span" style="font-family:Helvetica;"><a href="http://www.businessweek.com/careers/managementiq/archives/2009/07/rotman_dean_on.html"><span class="Apple-style-span" style="font-size: medium;"> http://www.businessweek.com/careers/managementiq/archives/2009/07/rotman_dean_on.html</span></a></span></span></div>DEChttp://www.blogger.com/profile/16108238009350593764noreply@blogger.com0tag:blogger.com,1999:blog-2411262960563442554.post-77809559154373156662009-09-25T07:25:00.001-07:002009-09-25T07:25:51.571-07:00Designing the Future of BusinessView the overview of the bridge program from Summer 2009 <div style="width:425px;text-align:left" id="__ss_1100890"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/hmcgowan/designing-the-future-of-business-1100890" title="Designing the Future of Business">Designing the Future of Business</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=z-philau-mba-bridge-090304110413-phpapp01&stripped_title=designing-the-future-of-business-1100890" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=z-philau-mba-bridge-090304110413-phpapp01&stripped_title=designing-the-future-of-business-1100890" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object><div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View more <a style="text-decoration:underline;" href="http://www.slideshare.net/">presentations</a> from <a style="text-decoration:underline;" href="http://www.slideshare.net/hmcgowan">Heather McGowan</a>.</div></div>DEChttp://www.blogger.com/profile/16108238009350593764noreply@blogger.com0tag:blogger.com,1999:blog-2411262960563442554.post-43921253974067750852009-09-10T09:17:00.000-07:002009-09-10T09:26:57.806-07:00Redesigning Business Education<strong><span style="color:#000000;">Enjoy a summer of design and innovation.<br /></span></strong><br />Running from mid-May to mid-July 2010, the bridge program is divided into four unique modules:<br /><br />· Value: Business Models;<br />· Customer: Marketing and Management;<br />· Decisions: Statistics and Operations, and<br />· Finance: What you need to know about numbers.<br /><br /><strong>Design + Business = Innovation</strong>: The Formula for the FutureThe Programhttp://www.blogger.com/profile/10162282701798866518noreply@blogger.com0